Purple blooms distinguish this from the typical blanket flower. Blooms appear all summer long making a nice cool splash in the garden. Sterile flowers mean extended bloom without deadheading or cutting back. Plants will create an extensive mat as plants root as they spread.
Prefers full sun and requires well-drained soil. Drought and heat tolerant.
Full botanical name: Gaillardia aestivalis var. winkleri 'Grape Sensation'